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"Ayrton" would hypothetically be derived from a placename meaning "town on the River Ayr". The river is in Ayrshire, southwest of Glasgow in Scotland, but while there's a seaside town named Ayr, there's no Ayrton that I'm aware of. And didn't he pronounce it "Ay-air-ton"?

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Maybe "Ayrton" is a cheap brand of electronics in Brazil, like "Emerson", as in Fittipaldi. Personally if I was Brazilian, I'd prefer to go by "Joao", which, like Daividh, is pronounced nothing like it looks.

Unfortunately my search for the etymology of the late great Ayrton Senna yielded ziltch.
All I can say (as a consolation prize) is that:
1) Senna is probably related to the senna pod with its well-known laxative qualities.
2) The name Ayrton is featured in scores of K-9name sites including, inter alia:
siriusdog.com, vvmall.com/goodshepherd/dog_names.htm and www.dogomania.com.
Again no etymology (or entomology) is provided.